We are very proud to announce that HeyWatch is one of the first supporters of this great video project. The WebM project is dedicated to developing a high-quality, open video format for the web that is freely available to everyone.

By the way, we join many smart companies such as Mozilla, Opera, Google and more than forty other publishers, software and hardware vendors.

Here are the technical details:
- Container File Format: WebM
- Video Codec: VP8
- Audio Codec: Ogg Vorbis
- Container DOCTYPE: webm
- File Extension: .webm
- Mime Type: video/x-webm

We are very excited because this new format will open the video market and contribute to set up great video standards for the future of the Web. Google makes a fantastic step forward by offering this a high-quality, royalty-free and open source video codec. And, at HeyWatch, we strongly want to be part of this technology trip.

We are currently working on the implementation and a Beta should be available very soon. Stay tuned.

A Double Whopper, please! Whaou, the most famous Burger company, BK, uses HeyWatch to encode video for its basketball community : The Next Best Move. That’s so great and tasty.

The Next Best Move is a promotion in which BURGER KING® invites people to showcase the best moves on the basketball court. You can either participate in person at events in forty-one (41) Markets across the United States, or you can submit your entry online.

BK Corporate selected HeyWatch to upload and encode videos from all BasketBall Fans. They liked the easy and fast way to integrate HeyWatch as their video transcoding engine. For this purpose, they used our REST API.

We are very so pleased and…hungry. Can’t wait.