A Double Whopper, please! Whaou, the most famous Burger company, BK, uses HeyWatch to encode video for its basketball community : The Next Best Move. That’s so great and tasty.

The Next Best Move is a promotion in which BURGER KING® invites people to showcase the best moves on the basketball court. You can either participate in person at events in forty-one (41) Markets across the United States, or you can submit your entry online.

BK Corporate selected HeyWatch to upload and encode videos from all BasketBall Fans. They liked the easy and fast way to integrate HeyWatch as their video transcoding engine. For this purpose, they used our REST API.

We are very so pleased and…hungry. Can’t wait.